Guinness Ghana Recruitment 2020 : Application Procedures


Guinness Ghana is Recruiting for Brand Manager to augment its staff. Guinness Ghana Breweries PLC is the leading total beverage business in Ghana.


1. Recruitment Of Brand Manager At Guinness Ghana


Job Responsibilities

  • BUILD PURPOSEFUL WINNING BRANDS.  Expected Level = Essential / Advanced

Builds purposeful and distinctive brands, identifying strategic growth opportunities and translating them in to a competitive Marketing Business Plan (MBP) that drives growth and makes our brands beacons within culture

  • USING INSIGHT TO SELL MORE:  Expected Level = Essential

Uncovers deep, penetrating insights about occasions, purchasing and consumption behaviours, and uses this insight to inspire marketing strategies and plans which ensure we drive purchase through all channels.

  • FORGING POWERFUL PARTNERSHIPS: Expected Level = Essential

Leads and inspires and team comprising a broad range of contributors including other functions, agency partners and external experts, individuals and organisations who influence culture.  Combines our skills with theirs to create outstanding content which can drive greater cultural traction for our brands and create value efficiently and effectively.

  • DRIVING MARKETING PERFORMANCE:  Expected Level = Essential
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Fully understands the way in which Diageo operates in the context of their market and uses this knowledge and data analytics to manage all levers of value creation to ensure profitable brand growth for Diageo and our partners.

  • DELIVERING INTERGRATED EXECUTION: Expected Level = Essential / Advanced

Develops holistic and integrated culturally relevant Marketing programmes that reflect brand purpose in a meaningful way for consumers.  Then executes in a timely manner, and with creative flair, through multi-channel media encompassing traditional, experiential and digital communications.

  • Champion the relevant brand amongst internal and external stakeholders and ensure volume, profit and market share delivery.
  • Long term brand strategy, architecture and positioning development in alignment with portfolio strategy.
  • Development & implementation of brand pricing strategy.
  • Formulate the annual MBP for designated brand(s).
  • Lead the execution of the MBP for designated brands(s).
  • Translate brand strategy into 6 Quarter planning: 18 month plan outlining all activity by channel.
  • Work effectively with strategic partners to develop activity plans based on a clear understanding (through M&E and A&P effectiveness review) of the impact of both new & existing activities.
  • Input to the development of brand innovation & renovation plans, including line extensions, working with innovation project managers to deliver timeously.
  • Monthly submission of brand performance (rationale & commentary of brand volume, brand health, brand share) and key drivers of performance.  Development of brand updates for Exec on request.
  • Maintain the highest standards of execution, and in particular ensure personal excellence in the execution of brand communication and activation strategies.
  • Maintain strong relationships with agency partners, providing written briefs and de-briefs using DWBB format, formulation of accurate work plans & fair PRIP proposals, retainer negotiations and regular performance reviews.
  • Provide meaningful input into the S&OP process (volume forecasting & A&P).
  • Support the Marketing Manager in the development and coaching of Brand Managers and Graduate Trainees.
  • Own the culture of compliance in the Brand team; ensuring full compliance to DMC, GAR and CARM requirements.
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Vacancies Today

  1. Massive Recruitment At Fair Wages and Salaries Commission (FWSC) 2020
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  3. Recruitment Of Laboratory Technologist, Journalists, Teacher And Manager At Reputable Organisations 2020
  4. Check Out All Available Jobs Here >>> All Available Jobs March 2020 <<<


You can join our Whatsapp Group For Government (Public Sector) Job Vacancies Alert. Here is the group: >>> Government Job Vacancies Alert Whatsapp Group  <<<


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  1. Interested and qualified applicants should : Visit The Guinness Ghana Official Website
  2. Read about the job offer
  3. Then click on the “Apply” button below the page
  4. Then click on the “Creat Account” to create an account
  5. Afterwards login with the email and password your created
  6. The Guinness Ghana application form will show
  7. Fill the form with required details and submit


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  1. pls am interested in your noble institution am single and I would be happy if am been given the opportunity to work in your company . Thank You.

  2. Am really interested in your noble institutions. Am also a single parenting and would be happy if am been given the opportunity to work in your firm .

    Thank You.

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